The Power to Change Space: Projection Mapping
Projection mapping makes the impossible possible.
Projection mapping is a projection technique that creates an optical illusion by projecting onto the various objects. It has grown explosively along with the development of communication technology. Nowadays, projection mapping can be used to create videos that look more real than the real thing.
Projection mapping with nature.
Projection mapping is a technology commonly used in art exhibitions, concerts, fashion shows, etc., providing spectacular visual enjoyment to audiences.
It allows for a variety of productions and effects to be shown, regardless of shape or space.Recently, there has been an increase in exhibitions showing the beauty of nature using projection mapping.
Photo from_Arte Museum Jeju Flower
This is a camellia flower projection mapping that can be seen at Arte museum. The bright red camellia flower was a sight to behold, and the sight of countless petals fluttering in the air and piling up on the floor caught the attention of visitors. The camellia flowers that bloom and fall endlessly in front of the visitors provide a beauty that is difficult to see in reality.
Photo from_Pangyo Art Museum The Pantasia
This is the aurora projection mapping that could be seen at the 2021 Pangyo Art Museum. An emerald-colored aurora, which cannot be seen in Korea, welcomed visitors. Since visitors could enjoy the aurora without going to Alaska, they could not hide their excitement and tried to capture the Aurora through photos and videos. Pangyo Art Museum was able to successfully replicate the aurora unfolding in the sky by projection mapping.
SWIMFIT_Iconic Movement
Iconic Movement created a very realistic wave projection mapping for the SWIMFIT project. The waves even with the smallest bubbles are expressed in detail and crash endlessly. Sound design matching with dynamic waves creates the feeling that visitors are at a real beach.
Iconic Movement also created waves and flowers through projection mapping for 2022 Korea Local Autonomy Management Innovation Expo.
The colorful flowers conveyed the message that visitors wish for a bright future, along with the waves symbolizing Busan. The dynamic yet beautiful waves and the flower road in full bloom produced by Iconic Movement expressed the charm of Busan.
Immersive Media Art at Bexco_Iconic Movement
Immersive Media Art at Bexco_Iconic Movement
Immersive Media Art at Bexco_Iconic Movement
Adding meaning to projection mapping.
Iconic Movement did more than just create waves using projection mapping.
SWIMFIT_Iconic Movement
SWIMFIT_Iconic Movement
SWIMFIT_Iconic Movement
SWIMFIT_Iconic Movement
SWIMFIT, the world's first screen swimming pool, recreated with an immersive space by vivid waves projection mapping. Visitors could enjoy the projection mapping waves in their own way in a private space. Iconic Movement turned the space into a creative and special place through projection mapping. Projection mapping allowed them to feel like they were actually at the beach.
Lastly,
Projection mapping looks more real than the real thing.
The wonderful media art with projection mapping will continue to increase.
Iconic Movement continuously seeks to develop technology and provide a special experience that goes beyond the existing framework.